Find HS Code and trade information for brochure

Brochure

A brochure is a folded leaflet or booklet that is used to provide information about a company, organization, product, or service. It typically features concise text and images, designed to be visually appealing and easily digestible.

Material:

• Paper Stock: Commonly printed on paper weights ranging from 60lb to 100lb cover stock. Glossy, matte, or uncoated finishes are available, influencing the tactile feel and visual presentation. Heavier weights convey a higher quality impression.
• Card Stock: Thicker and more durable than standard paper, often used for covers or high-end brochures.
• Recycled Paper: Environmentally conscious options utilizing recycled content.
• Specialty Papers: Textured, metallic, or other unique papers can be used for a distinctive look and feel.

Purpose:

• Marketing & Promotion: A primary tool for advertising products, services, or events.
• Brand Awareness: Reinforces brand identity through consistent visual elements and messaging.
• Information Dissemination: Provides details about a company's history, mission, values, or offerings.
• Lead Generation: Often includes contact information and calls to action to encourage potential customers to learn more.

Function:

• Concise Communication: Presents key information in a condensed and engaging format.
• Visual Appeal: Utilizes images, graphics, and layout to capture attention and convey a positive impression.
• Portability: Compact size allows for easy distribution and handling.
• Tangible Representation: Offers a physical piece of marketing material that customers can retain.

Usage Scenarios:

• Trade Shows & Events: Distributed to attendees to provide information about exhibitors.
• Retail Locations: Available at point-of-sale to showcase products or services.
• Direct Mail Campaigns: Sent to targeted audiences to promote specific offers.
• Waiting Rooms & Reception Areas: Available for customers to browse while waiting.
• Corporate Presentations: Used as supporting material during sales meetings or presentations.

Common Types:

• Tri-Fold Brochure: The most common type, consisting of three panels. Offers a balanced presentation of information.
• Bi-Fold Brochure: Consists of two panels, ideal for simpler messages or shorter content.
• Z-Fold Brochure: Features three panels that fold in a zig-zag pattern. Creates a unique unfolding experience.
• Gate-Fold Brochure: Features two outer panels that fold inward to meet in the middle. Offers a dramatic opening.
• Roll-Fold Brochure: Consists of multiple panels that roll up into a compact size.
• Die-Cut Brochure: Features custom shapes and cutouts for a visually striking design.

Printed books, brochures, leaflets and similar printed matter, whether or not in single sheets, fall under Chapter 49. Specifically, the following HS codes are relevant:

• 4901100020: This HS code covers printed books, brochures, leaflets and similar printed matter, in single sheets, whether or not folded, specifically for reproduction proofs. The first two digits (49) indicate Chapter 49, which covers printed books, brochures, leaflets and similar printed matter. The next six digits (011000) further specify the type of printed matter – in this case, single sheets. The final two digits (20) denote reproduction proofs. The total tax rate is 37.5%, comprised of a 0.0% base tariff and a 7.5% additional tariff, increasing to 30.0% after April 2, 2025.
• 4901100040: This HS code also covers printed books, brochures, leaflets and similar printed matter, in single sheets, whether or not folded, but categorized as 'Other'. Similar to 4901100020, it falls under Chapter 49 (printed books, etc.) and Heading 011000 (single sheets). The final two digits (40) differentiate it as other types of single-sheet printed matter. The total tax rate is 37.5%, with a 0.0% base tariff and a 7.5% additional tariff, rising to 30.0% after April 2, 2025.

According to the provided reference material, the HS code options related to 'brochure' are limited, with only the following 2 found.

Regarding HS codes 4901100020 and 4901100040, please note the additional tariff of 7.5% which will increase to 30.0% after April 2, 2025.